{"product_id":"syndetikon-der-alleskleber-leonetto-cappiello-1910","title":"Syndetikon: The All-Purpose Glue – Leonetto Cappiello (1910)","description":"\u003cp\u003e\u003ca href=\"\/en\/collections\/leonetto-cappiello-poster\" title=\"Leonetto Cappiello Poster\"\u003eLeonetto Cappiello\u003c\/a\u003e revolutionized modern advertising graphics in \u003ca href=\"\/en\/collections\/vintage-poster-1901-1920\" title=\"Vintage Poster 1901 bis 1920\"\u003e1910\u003c\/a\u003e with this design for the all-purpose adhesive 'Syndetikon'. His striking visual language relies on a surreal and memorable motif: A boy in a bright red suit successfully repairs the ring of the planet Saturn. Against a deep blue night sky and a stylized skyline, Cappiello playfully demonstrates the product's enormous adhesive power – true to the slogan 'Colle tout, même le fer' (Sticks everything, even iron). Cappiello, often referred to as the father of modern advertising, breaks with the traditional love of detail of Art Nouveau and instead focuses on strong contrasts and a central, striking symbol. This poster is a concise design from the Belle Époque and a typical example of early graphic minimalism.\u003c\/p\u003e\n\u003cp\u003eYou will receive a modern reproduction of the depicted motif, not an original poster.\u003c\/p\u003e\n\u003cp\u003eHigh-quality print on 200g\/m² FSC premium paper or equivalent paper, matte finish.\u003c\/p\u003e\n\u003cp\u003eNote: Frame and decorations in the product photos are not included.\u003c\/p\u003e","brand":"Atelier Orlo","offers":[{"title":"40x60 cm \/ 16x24″","offer_id":59487020941646,"sku":"cabd2718-60f1-4705-91c4-c4b3972bc850","price":35.36,"currency_code":"EUR","in_stock":true},{"title":"60x90 cm \/ 24x36″","offer_id":59487020974414,"sku":"ca54b021-83ad-484a-aa0d-05aecd54898f","price":45.16,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/3392\/3918\/files\/cappiello-syndetikon-kunstdruck-matte-oberflaeche.webp?v=1776842427","url":"https:\/\/atelier-orlo.de\/en\/products\/syndetikon-der-alleskleber-leonetto-cappiello-1910","provider":"Atelier Orlo","version":"1.0","type":"link"}